Symmetry is roughly defined as having matching parts on both sides of a line drawn through the center of an object. This is ...

Product differentiation isn't about adding features but making a meaningful choice. This guide breaks down the strategies you can use to escape the 'sea of sameness' and become the only option for ...

Abstract: Though several peer-to-peer (P2P) electrical energy market concepts are proposed in the recent literature, their physical implementation aspect has been largely overlooked. In this paper, a ...

Looking for inspiration? The following examples from various campus units show how the rules and best practices from the UB brand guidelines are applied to different products for giveaways or ...

ABSTRACT: The Karthala massif, which covers the entire central and southern part of the island of Grande Comore, is made up of massive basalt flows, both vesicular and non-vesicular, pahoehoe and ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Many companies still treat brand and performance marketing as separate efforts, often ...