Roblox is making major additions to its still-nascent ad offering. At the IAB PlayFronts in New York City on Tuesday, the online gaming platform announced new integrations with Google that will make ...

Roblox has massive engagement but limited monetization beyond Robux. The company has been laying down the foundations for an expansive advertising business. Its success will depend on its ability to ...

As platforms like Roblox and Fortnite explode, players are evolving into developers, transforming gaming into a creator-driven industry where communities build the future.

The platform has partnered with Cint, DoubleVerify, Integral Ad Science, Kantar and Nielsen to help measure the efficacy of ad campaigns. The partnership between Roblox and Google marks the next step ...

By Zaheer Kachwala (Reuters) -Roblox on Thursday raised its annual bookings forecast for the third time this year on the back ...

Roblox has no trouble attracting players, but profitability is another story. With steep losses and a premium valuation, ...

Roblox partners with Google to scale Rewarded Video ads. The move boosts creator earnings and enhances ad measurement tools. Rewarded Video ads enable users to opt in and watch up to 30-second ...

Pinup Girl, Scarecrow, and Dollface stalk players across 5 of Roblox games, where fans and players can unlock signed merch, ...

In terms of liquidity and interest, the mean open interest for Roblox options trades today is 1189.44 with a total volume of 35,382.00. In the following chart, we are able to follow the development of ...